AXEL has maintained a solid reputation for putting privacy and security of both user identity and user content that we are entrusted with, at the very foundation of our architecture. When it comes to your business’ intellectual property, we make sure it’s safe and protected. From our roots of file transferring to our new AXEL Marketplace, our technology developments are made to keep our client’s data in their ownership.

Nowadays, most companies do not value the security of your branded content, and rather focus on generating fees and traffic to their website without thinking about the importance of keeping your creative assets protected from intellectual property theft. On many third-party seller platforms, your brand’s storefront content can easily be saved and used by other companies for the sake of their own revenue growth.

In 2023, many companies are faced with issues concerning data and content theft. In an age where sharing content is easier than ever, AXEL is here to combat those breaches that take place within. In this blog, we’ll review the many ways to secure your digital content and how our software, from file storage to eCommerce content management can be advantageous to your company.

1. Find a Secure Digital Storage & File Transferring Software

Whether you’re a small or large business, transferring data securely between your team and/or clients is crucial to the privacy foundation of your company. AXEL Market works directly with AXEL Go to enable private and secure storage and transfer of digital assets managed and sold through the market. AXEL Marketplace is a perfect place for users to sell their digital materials. Things like songs, gifs, videos, digital artwork, PDF Books, etc.

The piece below explains how the InterPlanetary File System is one of the many ways to secure your digital content:

Read More: https://www.axel.org/2022/08/05/why-ipfs-is-the-future-of-internet-storage-systems/

It is also important to note that AXELGo.App can host all of the images users are linking to their AXEL Market storefronts, so listing products and updating product images is a simple process.

2. Be Pro-Encryption

If you’re selling digital products and assets then you want to make sure that customers are receiving their purchase without breaches, especially if you’re concerned about rarity and exploitation.

We provide complete end-to-end encryption so that digital content that is sold through the AXEL Market can be quickly and easily delivered to their clients using military grade encryption methodologies, making them as safe as can be.

Read More: https://www.axel.org/2022/07/15/protecting-your-privacy-with-end-to-end-encryption/

3. Advocate for Featured Asset Protection

Brands spend a lot of time reviewing the analytics and crucial data of their customers to create well-thought-out marketing campaigns to drive in more revenue. The amount of time it takes to reach your brand’s representation goals should not be jeopardized by other companies not willing to put in the analytics and creative work.

When your brand showcases on AXEL Market, we make sure your homepage creative assets are protected with image protection. Add sections, from featured to hero images, without worry of another company utilizing your promotional intellectual property.

4. Global Sharing Security

Today, many companies are beginning to grow their company in a global way. This means collaboration with team members overseas, which means have a secure file exchange as a necessity.  

Having a global file management system like AXEL Go working in conjunction with AXEL Market for selling digital assets also completely eliminates the need for sending file attachments through email. This is particularly big for users that sell digital assets.  Eliminating email attachments is a huge time and space saver.  Not to mention the security risks of attachments.

Read More: https://www.axel.org/2022/07/01/the-dangers-of-leftover-attachments/

If you’re ready to protect your brand and/or business, then acquiring the right security software and cloud tools is one of the first crucial steps. Having a secured digital storage, being pro-encryption, knowing how to protect featured assets, and seeking global security are just a handful of ways to making sure your company’s assets only stay within its’ ecosystem. In addition, it’s important to educate your employees on all the ways to secure your digital content. Habitual digital content security starts by making sure that all of your data protection solutions are in place, and that they are being acknowledged throughout the company.